Facebook vs. Facetime

Facebook vs. Facetime

My son actually texts me while I am in the living room, and he is in his room. I check my the Facebook status updates of my wife, family and friends. And so it goes with online/text communication. Of course I spend a lot of time face to face with my family and friends, so the technology is really a convenience. In business, I make a point to include face time in my business networking strategy. Your business network may have hundreds or even thousands of "friends", but really, it is the people you have really spent quality time with that are most engaged with you, and your company.

Getting out to trade shows, seminars and conference requires a lot more time, effort, and cost than joining an online webcast. But as the saying goes, "you get what you pay for", face to face meetings and networking provide high quality, loyal, contacts, customers and associations. Why do you think the President of the United States spends so much time running around the country, to town meetings and the like, to sell his latest programs? Because nothing works as well as meeting people in person. Offline networking is critically important to growing and maintaining an effective network of close advisors, and business associates, as well as loyal customers.

The best way to meet new people and make an impact in the marketing arena, (or any business arena), is to attend seminars, trade shows and conferences. By getting out of your office, and showing up in person, you have the opportunity to learn the latest techniques in your field as well as making new customers, associates and business friends. You have the rare chance to explain your business and products to people that care enough to spend the time and money to attend events. Online provides great opportunities for networking and marketing your business, but don’t let that replace spending time with real people away from your office. Both on and offline networking have a place in your business plan, I think it’s a good idea to pay equal attention to both.

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The Power of eMarketing - East Conference - Providence, Rhode Island - October 12th and 13th.

The Premier conference for Social, eMail and Search Marketing. This “must attend” event will provide you with the latest tools and techniques to insure a successful marketing program. We look forward to meeting you in Providence! 35+ Speakers - three tracks - social - email - search. A forth bonus track on emerging technologies. Networking reception, breakfasts, luncheons, breaks all included in registration. Fantastic networking opportunity. This event is selling out fast! Register today.

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Have a great weekend. And thank you for bringing this group to over 350,000 members, the strongest marketing network in the world!

Cheers,

Robert

Robert Fleming

President/CEO

eMarketing Association

www.eMarketingAssociation.com

Meet me at the Power of eMarketing in Providence.

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